REMOTE – INDIA /
MARKETING – PRODUCT MARKETING /
PERMANENT
/ REMOTE
Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governments around the world. It does this by collaborating with more than 50 top-tier universities across the United States, Europe, Latin America, Southeast Asia, India and China. Emeritus’ short courses, degree programs, professional certificates, and senior executive programs help individuals learn new skills and transform their lives, companies and organizations. Its unique model of state-of-the-art technology, curriculum innovation, and hands-on instruction from senior faculty, mentors and coaches has educated more than 250,000 individuals across 80+ countries. Founded in 2015, Emeritus, part of Eruditus Group, has more than 2,000 employees globally and offices in Mumbai, New Delhi, Shanghai, Singapore, Palo Alto, Mexico City, New York, Boston, London, and Dubai. Following its $650 million Series E funding round in August 2021, the Company is valued at $3.2 billion, and is backed by Accel, SoftBank Vision Fund 2, the Chan Zuckerberg Initiative, Leeds Illuminate, Prosus Ventures, Sequoia Capital India, and Bertelsmann.
Roles & responsibilities:
- Work with product teams to create, ideate, and be a part of a team of custodians of the brand & communications of partner schools for our Degree Portfolio
- Collaborate with various stakeholders (learning, content, creative, business) to meet collateral production deliverables
- Work in partnership with the creative team and assist in development of creative briefs to meet objectives for all advertising campaigns
- Execute multi-channel campaigns, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points
- Be responsible for coordination of the marketing communication with the Business Team, Creative team, Tech team and function with multi-faceted design, HTML and operations and requirements
- You will work with the creative team to ideate new creative concepts based on platform best practices and past campaign performance
- Work to deploy the marketing collateral into digital marketing campaigns and look to execute optimizations to marketing collateral at regular intervals
Key skills & qualifications:
- A holder of a bachelor’s degree in either marketing, business, or a related field
- Strong with written and spoken communications and have knowledge of content development process
- Creative thinker with 3+ years of experience working with creative agencies or consumer brands
- A marketer ensuring consistency of brand imagery over sustained periods and also across various consumer communication touchpoints
- A metrics driven marketer with an eye for creativity
- Experienced with marketing automation
- An energetic and self-motivated individual who is willing to get his/her hands dirty and be a team player
- Strong with project management skills and able to handle multiple marketing projects simultaneously
Emeritus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws
